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Run & Advise

AI Implementation

Automate the manual work properly.

Shopify Experts, Shopify Plus Partner (opens in a new tab)

Most AI advice stops at a demo. We come into the business, map how it actually runs, and put AI where it removes real cost: built around your systems and your team, by the people behind 100+ Shopify builds.

Powerlete activewear photographed in the Alps, our own brand

Our own stores first, then the systems we run for clients

100+ builds Shipped since 2018
Founder-led Not account-managed
Two brands we run Our own money on the line

The demo is the easy part. The daily work is where AI has to earn its keep.

  • 100+ builds shipped
  • Founder-led, not account-managed
  • Trading on our own two brands
How we use AI

AI implementation for ecommerce is mostly unglamorous: the report somebody rebuilds every Monday, the order details copied from one system into another, the answer only one person knows. We start there, rank it by what it costs you, and build only what pays for itself.

Our services

Four stages, one team

How we put AI where it removes real cost

Nothing is built until the map says it is worth building.

  1. Map how you run

    A short engagement to understand the business, the systems and where the time actually goes. You keep the map whether you continue or not.

  2. Find the money

    We rank the opportunities by what each saves against what it costs to build. You decide what is worth doing. Some of it will not be.

  3. Build it

    Implemented in your systems, in priority order, in pieces small enough that you can see each one working before the next starts.

  4. Train and hand over

    Your team runs it day to day. We document it, train them on it, and stay available rather than embedded.

01

Map

Before anything is built: where the week actually goes, which tools already do half the job, and what is worth automating at all.

Two people at a studio table reviewing a web page on a laptop and a sales chart on a tablet

AI implementation

We run our own agency on this stack

Nothing goes into your business that we have not trusted with ours. An enquiry from our website lands in our CRM without anyone retyping it, and when a deal moves, the ad platforms hear about it the same way.

The part that matters is the check behind it: a second route catches anything the first one missed, then tells a person. Automated, and watched.

What you get

What our AI implementation service covers

Six pieces of work in three stages. Most engagements stop wherever the saving runs out.

Find the cost

Systems review

Every tool you already pay for, how they connect, and where work falls down the gap. The first saving is often a licence you no longer need.

Task audit

We sit with the people doing the work and find what eats their week. It is rarely where people expect.

Build it safely

Bespoke implementation

AI inside a workflow you already run, an assistant that knows your own documents, or automation where a human sits in the middle today.

Accuracy before speed

Anything touching a customer, a price or a number gets checks and a human in the loop. Fast and wrong costs more than slow.

Make it last

Bottleneck removal

Where only one person can do something, we capture what can be handed over and say what still needs them.

Training and handover

Your team learns to use and adjust it, with the documentation to go with it.

02

Build

Implemented in your systems in priority order, with checks on anything that touches a customer, a price or a number.

AI automation agency for ecommerce

Proved on our own revenue before yours

Powerlete is our own sportswear brand. Every app, integration and automation we recommend runs there before it reaches a client.

It is also where our AI search work ships first. When something breaks on Powerlete it is our own sales that drop, which is why the checks go in from the start.

Tool-first vs process-first

Why AI projects stall between the demo and the daily work

Most AI projects start with a tool and look for a use. The ones that last start with the work, and sometimes need no new tool at all.

Question Tool-first Process-first
Where it starts A tool somebody saw demonstrated How the work runs today
What gets automated Whatever the tool happens to do The tasks that eat the week, ranked by saving
The first saving Rarely a cancelled licence Often a licence you no longer need
When it is wrong A customer finds out A check catches it first
Who can change it The vendor, or the agency Your team, with the documentation
Read: Shopify MCP, and what it lets AI tools do with a store
03

Hand over

Your team runs it. It is documented, it can be changed without us, and we stay available rather than embedded.

AI implementation for ecommerce

Clean data first, or the automation lies

Fittr Nutrition is our supplements brand. We keep its catalogue structured and machine-readable, because anything acting on a store is only as right as the data underneath it.

That is the unshowy half of every build: fix the data, automate on top of it, then write down how it works so your team can change it without us.

Reviews on the Shopify Partner Directory

Merchants, in their own words.

  • From start to finish, they were incredibly easy to work with. They understood the brief perfectly and delivered to a very high standard. Communication was excellent throughout, with quick and clear responses to any questions I had.

    Tacky And Upsetting Store build or redesign · April 2026

  • The things [the team] have put in place and recommended for us have paid immediate dividend. We wish we had come in contact with [them] sooner.

    ARTMARTIAL Store build or redesign · April 2026

  • I can’t recommend [the team] enough, [they] helped us with everything from product design, supplier communication to website building and SEO. We were able to build a brand off the back of all [their] information and help.

    Reveliér Studios Business strategy guidance · April 2026

Read the reviews on the Shopify Partner Directory

How we work with you

The map on its own

Where the time goes and what is worth doing, ranked. You keep it whether you continue with us or not.

Short engagement

Build in priority order

The items you chose, built one at a time in your systems, each working before the next starts.

Fixed scope

Available afterwards

Your team runs it. We stay on hand for changes and the next item, without sitting inside the business.

As needed

Is this the right thing to buy from us?

Worth a conversation

  • Somebody rebuilds the same report every week
  • Orders, leads or stock get copied between systems by hand
  • One person is the only one who can do something important
  • You pay for AI tools nobody on the team actually uses

Probably not this, yet

  • You want a chatbot because a competitor has one
  • The process itself is not settled yet
  • You want AI deciding prices or refunds on its own
A tech stack audit, if it is the tools

AI automation agency for ecommerce

Where this fits

People looking for an AI automation agency for ecommerce usually want one of two things: a tool installed, or the manual work gone. We are the AI automation agency ecommerce teams call for the second. AI search and AI shopping agents are their own services; AI implementation is the inside of the business, and often where the first saving is.

The brands behind the stores we build and run.

  • Wuka
  • Art Martial Clothing
  • Citizen M
  • Black Sand
  • Waldo
  • Botanivie
  • Lifestyle Home Collection
  • Nour Hammour
  • Poppy Elder
  • Venyx World
  • Tacky And Upsetting
  • Knack Snacks
  • Givino
  • Bordeaux12
  • Ginny Litscher
  • Seko Logistics
  • La Sura Bakery
  • Cream Cornwall
  • The Little Shop of Olive Oils
  • Bessette
  • Powerlete
  • Caorunn Gin

Partners

Tools we have already run on our own stores

The apps around a Shopify store decide as much as the theme does, and choosing between thousands of them is most of the work. We are a Shopify Plus Partner and we integrate the tools that sit around the platform. Every one of them runs on our own two stores before it reaches a client, so the recommendation you get comes from having paid for the thing and lived with it. When a brand already runs a stack that works, we integrate with it rather than rebuilding it to suit us.

How we use them

Straight answers

Is this a chatbot for our storefront?

Usually not. The biggest savings tend to sit behind the store: the Monday report, orders copied between systems, answers only one person knows.

Does all of it have to be AI?

No. Plenty of the work is plain automation between tools you already have, and sometimes the saving is a licence you can cancel.

How do you stop it getting things wrong?

Anything touching a customer, a price or a number gets a check and a human in the loop, and we write down what it must never decide alone before it is built.

Where can we see it working?

On our own business and our own two stores, Powerlete and Fittr Nutrition. Every tool and automation we recommend runs there first, on our own revenue.

Tell us what eats your team's week

Name the task and the systems it touches. If it is not worth automating, that is the reply you get.

Stores we build and grow

  • Wuka
  • Art Martial Clothing
  • Citizen M
  • Black Sand
  • Waldo
  • Botanivie
  • Ebony Ivory Interiors
  • Lifestyle Home Collection
  • Nour Hammour
  • Owen Drew Candles
  • Poppy Elder
  • Sculpt Activewear
  • Snatchd
  • Venyx World
  • Tacky And Upsetting
  • Knack Snacks
  • Givino
  • Natalie's Heating Service
  • Bordeaux12
  • Ginny Litscher
  • Seko Logistics
  • La Sura Bakery
  • Meta Mortgages
  • Cream Cornwall
  • Skye McAlpine Tavola
  • The Little Shop of Olive Oils
  • Bessette
  • Powerlete
  • Fittr Nutrition
  • Smart Surfacing Solutions
  • Caorunn Gin

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Start a conversation

Talk to the people who would build it.

Book a call or send a note. We will come back with where the time is going, what is worth automating first, and whether any of it needs AI at all.

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