Shopify Audit and
Strategy.
A Shopify audit from Elms Agency goes beyond surface-level fixes. We dig into your UX, conversion funnel, performance, and growth strategy to give you a clear, prioritised action plan that makes a measurable difference.

Certified Shopify Plus Partners
Trusted by 200+ ecommerce brands
Shopify Audit and Strategy
Uncover what’s holding your Shopify brand back and fix it. We analyse your UX, performance, and conversion funnel to uncover missed opportunities and turn them into a clear, prioritised action plan.
Key Benefits
- Objective, expert review from a certified Shopify Plus Partner
- Prioritised action plan so you know exactly what to fix first
- Covers UX, performance, conversion, SEO, and growth strategy
- Delivered with full context of what your competitors are doing
What’s Included
- UX and customer journey review
- Conversion funnel analysis
- Site speed and performance audit
- SEO health check
- App stack review and recommendations
- Competitor benchmarking
- Prioritised action plan and recommendations
- Follow-up strategy session
Everything we do in this space.

Our Work
Built for performance.
Designed to convert.
200+ stores built
UX and Journey Review
We walk through your experience as a customer would, identifying friction points, confusing navigation, and missed opportunities at every stage of the journey.
Conversion Funnel Analysis
From landing page to checkout, we analyse where visitors are dropping off and why, with clear recommendations to improve conversion at each step.
Performance and Speed Audit
Slow pages lose sales. We audit your Core Web Vitals, page load times, and frontend performance across devices and flag exactly what needs to change.
SEO Health Check
We review your on-page SEO, URL structure, metadata, redirect setup, and indexability to ensure your brand is visible and ranking as it should be.
App Stack Review
Too many apps slow your Shopify store down and create conflicts. We review your full app stack, flag unnecessary bloat, and recommend leaner alternatives where needed.
Growth Strategy Session
Beyond the audit, we sit down with you to map out a growth strategy tailored to your brand: where the biggest opportunities are and how to go after them. Many of our audit clients go on to work with us through our Consultancy service, where we take an active role in implementing the strategy alongside your team.
Briefing
We start with a detailed briefing to understand your goals, pain points, and what success looks like for your brand before the audit begins.
Deep Dive Audit
Our team conducts a thorough review across UX, performance, conversion, SEO, and your app stack, benchmarking against best-in-class Shopify brands.
Findings and Recommendations
We compile everything into a clear, prioritised report with specific, actionable recommendations ordered by potential impact.
Strategy Session
We walk you through the findings together, answer your questions, and help you plan the next steps, whether that's working with us or your own team.